Watch out!

There’s no stopping Jake Calviello and his entrepreneurial spirit.

Words by Corinne Coakley '25

Jake Calviello ’25 takes pride in the quality of his watches. / Photo credit: Bill Cardoni

Accounting major and president of TCNJ’s entrepreneurship club Jake Calviello ’25 is always on the prowl for new business ideas. He’s dabbled in stuffed animals, lasers, phone wallets, and shoes.

But it was during a trip to New York City in 2022, while wandering through a Rolex store and admiring the bands and moving hands, that Calviello hit on his biggest venture yet.

He launched ChronoVista Watches soon after, and has since sold more than 150 watches, both online and in jewelry stores. He’s netted about $50,000.

Calviello works directly with manufacturers in China and Switzerland to produce his watches. He creates designs using computer animation programs, sends blueprints overseas, and then the manufacturers send back finished products. His watches are all made with high-quality metal casings and gears from Switzerland, stainless steel bands, and scratch-free sapphire crystal glass.

Today, ChronoVista Watches has a sales team of eight people and is working on contracts with Seton Hall Law School and other universities to design special watches with a logo on the face, case back, and buckle.

Calviello hopes to foster more collaborations like this, particularly with the business fraternities at TCNJ and beyond.

Calviello is open to other businesses in the future, but he doesn’t foresee an end to ChronoVista. “I want to continue this. I really like watches now.”